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Create a More Connected Minnesota

If you watch television, you're probably familiar with those lengthy, disclaimer-filled ads for prescription drugs. They're hard to miss. Pharmaceutical companies spent nearly 2.5 billion dollars on television advertising in 2011--and it works.  More Americans are walking into their doctors offices with requests for specific drugs.  And that concerns Dr. Craig Bowron.

Preventing medication mistakes

Pharmaceutical companies spent nearly 2.5 billion dollars on television advertising in 2011--and it works.  More Americans are walking into their doctors offices with requests for specific drugs.  And that concerns Dr. Craig Bowron.

Dr. Craig Bowron on prescription drug ads

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Create a More Connected Minnesota