Cyber Monday marks Target's best day of online sales ever

Target website on Cyber Monday
The Target website is shown on a computer screen at a coffee shop in Providence, R.I., Monday, Nov. 28, 2011.
Michael Dwyer | AP 2011

Target says its sales for this past Cyber Monday amounted to its biggest online sales day ever, helped by an offer of 15 percent off everything on its site. The day wasn't without hiccups, though: Target.com was down sporadically that day due to heavy traffic.

The Minneapolis-based retailer didn't provide any totals for either this year's Cyber Monday sales or for its previous biggest day ever for online sales.

Industrywide, Cyber Monday is estimated to have racked up about $3 billion in sales, making it the biggest online shopping day ever.

A clearer picture of results will come Wednesday when research firm comScore releases sales figures.

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