Twin Cities exec: Trends you'll see in higher-education
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Well-regarded Twin Cities higher-education marketing executive John Lawlor of The Lawlor Group has come up with five trends to watch in 2012:
College is becoming unaffordable.
Consumers are demanding results.
Social media is normalizing transparency.
Competition is breeding commodification.
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(He's rolling out one a day, so I assume the fifth is coming out tomorrow.)
Read what he has to say about those trends here.
