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The Center for the Study of Politics and Governance New Research on American Politics and Governance A series of in-depth talks by prominent experts.

Presents:

"Why Political Ads Matter: Voting Turnout, Public Preferences, and the Effects of the Paid Media"

Dr. Donald Green

A. Whitney Griswold Professor of Political Science Director, Institution for Social and Policy Studies Yale University

What difference do paid advertisements make in elections? Candidates spend millions on them and the press watches them. But do they matter to voters? Perhaps dueling ads offset each other or voters gets so burned out that they tune out the ads. Dr. Green will report on a series of new experiments that investigate the impacts of political advertisements on the policy preferences of voters and their decisions on whether to turnout to vote or to stay at home.

Monday, February 27, 2006

10:00am - 11:30am

Wilkins Room 215

Hubert H. Humphrey Center

301 19th Ave. S., Minneapolis (U of M West Bank) No cost, but advance registration is appreciated ( * Please e-mail cspg@hhh.umn.edu with the title of "RSVP for Donald Green's Lecture".)

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