The team behind Jabà Noodles has relied heavily on social media to market and sell the Taiwanese Cool noodle bowls they make to-order every week in the commercial kitchen space they rent in Minneapolis.
The orders typically open up on Sunday and stay open for about 24 hours, giving Jabà Noodles adequate time to shop, prep and assemble before pick-up and delivery happens on Wednesday.
It’s a unique business model that has allowed them to build a client base without the heavy overhead of a brick-and-mortar shop.
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