Why context matters

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Finding examples of poor journalism is like shooting fish in a barrel today, what with the stock market meltdown and all.
Here's a headline from the front page of CNN.
It rather looks like advice, doesn't it?
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It's not.
Five paragraphs into the story, we get the real context of the quote:
"Investors are having one reaction to the downgrade: sell first and ask questions later," said Paul Zemsky, head of asset allocation with ING Investment Management.
