Unsettled Wednesday, then cooler before heating up next week

MPR News helps you turn down the noise and build shared understanding. Turn up your support for this public resource and keep trusted journalism accessible to all. 

Turn Up Your Support

An ad from the Republican Governors Association

 in support of Wisconsin Gov. Scott Walker is a good example of the silliness of political advertising.

It's a hit ad on Mary Burke, Walker's Democratic challenger, in which the faces of struggling Wisconsinites is shown.

Only Joe Korb and his wife aren't in the soup line. They run a company that manages over 600 properties around Madison, live in a house appraised at over $800,000 and seem to be doing just fine.

So what are they doing in an ad as the poster children for struggling people in Wisconsin? 

The Milwaukee Journal Sentinel's Daniel Bice found out:

A spokesman for the Republican Governors Association blamed the viewers for jumping to conclusions, of course.

"That's an assumption," he said. "There are people looking for jobs and struggling for jobs. But we're not saying it's these exact people."

NewsCut

Bob Collins

Author

An ad from the Republican Governors Association in support of Wisconsin Gov. Scott Walker is a good example of the silliness of political advertising. It’s a hit ad on Mary Burke, Walker’s Democratic challenger, in which the faces of struggling Wisconsinites is shown. Only Joe Korb and his wife aren’t in the soup line. They…

How did this couple become the face of Wisconsin’s down and out?

Go Deeper.

Like this?

News you can use in your inbox